About Us

Welcome to Lucidly Lola, a haven for vintage lovers and whimsical souls alike.

We're passionate about curating unique, timeless fashion and enchanting gifts that spark joy and inspire self-expression. From stunning vintage clothing to mystical crystals, hand-poured candles, and charming jewelry, each piece is chosen with love and care.

At Lucidly Lola, sustainability is at our core. We believe in giving new life to beautiful pieces and handcrafted treasures while reducing environmental impact. Our mission is to empower individuals to embrace their originality, preserve the magic of vintage fashion, and celebrate sustainability.

Join us on a journey to rediscover style, sparkle with purpose, and keep the whimsical spirit alive—because magic is timeless.

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Meet the owner of Lucidly Lola - Katie Parr

Lucidly Lola began as a small, online crystal shop in the summer of 2020, amid the peak of the pandemic. Driven by her passion for vibrant, natural crystals, Katie found joy in turning her love into a business that complemented her career in marketing. In 2022, after relocating to central Florida, Katie reignited her passion for secondhand fashion—especially vintage pieces from the ’90s and earlier—and embarked on a enchanting journey of transformation for Lucidly Lola.

Through reselling on platforms like Depop, Whatnot, eBay, and Poshmark, Katie gradually evolved her vision. In 2025, she rebranded Lucidly Lola into the virtual vintage shop it is today—an enchanting curated collection of timeless garments from bygone eras paired with mystical accessories and gifts, all staying true to its original whimsical spirit.